A Healthcare support company working with a Bakery using a grant received from the Qld State Government.
A Healthcare support company working with a Bakery using a grant received from the Qld State Government.
The Client approached Inline NutraLabs to create a Fortified nutraceutical cookie.
The Client’s Target was to launch the first protein & vitamin-mineral fortified cookie for Aged Care and other Institutional applications.
Several of Inline NutraLabs’s teams worked closely with the client in getting this product from concept into the market as a commercial product.
Business Development worked with the client to take the original project brief and then analysing and tweaking it, before briefing the Technical Team on client’s requirements and keeping track of client’s needs throughout the project and aligning these with internal team requirements.
Product Development then created formulations with a variety of ingredients that were trialled and baked to ensure that the heat treatment (oven baking) did not affect colour, texture and flavour negatively. They prepared samples for assessment and approvals.
Our Technical staff were involved with baking trials and guiding changes at the Client’s premises to assess product deterioration throughout the baking process. Formulation adjustments were made accordingly.
Inline NutraLabs assisted our Client’s Marketing team by reviewing of labels, marketing information and positioning of product to meet all legal and nutritional guidelines.
This project required a variety of teams from both the Client as well as from Inline NutraLabs to work together intensely and meet regularly in person and via phone over the course of 18 months to hit milestones and bring the idea to fruition in the market place.